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Tip 13…The Psalm 112 Man Part II / Product, Product, Product


April 16, 2005
Greetings from Moscow, Idaho!
This is Stephen Beck with Family Entrepreneurs.
 
Before we get started:
 
We are coming to Texas May 1 and staying through July 4. If you would like to bring a Teen Business Workshop to your area check out this link:
Teen Business Workshop  
 
Visit our new website:
http://www.familyebiz.com
 
Biblia
 
The Psalms 112 Man II
We are continuing our walk through Psalm 112 and how this man is held up as the model for all Christian men, much as the Proverbs 31 woman is held up as the model Christian woman.
 
 5 A good man deals graciously and lends; He will guide his affairs with discretion.
 
Again, he lends because he is not servant to another lender. He deals graciously because he has margin. He is not on the ragged edge emotionally or financially. Now, I am not saying that all people who are having a hard time making ends meet are immature spiritually. But I will say that in this country, most financial troubles can be attributed to not knowing biblical principles or the desire for instant gratification. I know because I have been there!
 
 6 Surely he will never be shaken; The righteous will be in everlasting remembrance. 7 He will not be afraid of evil tidings; His heart is steadfast, trusting in the LORD. 8 His heart is established; He will not be afraid, Until he sees his desire upon his enemies. 9 He has dispersed abroad, He has given to the poor; His righteousness endures forever;
 
This man is a rock. He is a hoss! He is what every man desires to be and what every parent desires for their son. And it all comes from the Lord. Now look what he will do with this well earned power, wealth and prestige:
 
His horn will be exalted with honor. 10 The wicked will see it and be grieved; He will gnash his teeth and melt away; The desire of the wicked shall perish.
 
This is why God prospers righteous men. To spread His glory through their influence and to bust the chops of the wicked! Seriously, who are the shapers of society? Who wields the real power in any small town (or large town for that matter)? The politicians may put on a pompous show, but it is the businessmen and the city leaders that they defer to when making decisions for a community.
 
Practica
 
Product, Product, Product
Ask any real estate professional what are the three most important characteristics of a piece of property and they will all say the same thing…location, location and location! That is because location is the single most important characteristic of a piece of real estate. In fact, it outweighs all other factors combined! So, what are the three most important characteristics of your small business or internet business? Product, product and product!
 
What do I mean? Well, without product, you have no reason to be in business. In fact, without product, you are not even considered a business. We have already talked about having multiple products at multiple price points. This allows many different people who have many different budgets to buy your products in many different formats. One person likes to read and another likes to listen. Offer the same product in both formats. Actually some people like to see and hear and that would be another format (can you say DVD?!?) Now, all of this sounds great, but how do you get multiple products at multiple price points? Well, I am glad you asked! And we will do this David Letterman style.
 
The top ten ways to get multiple products at multiple price points!
(drum roll, please)
 
#10 - Find someone else who has a great product and buy it from him at wholesale. You then sell it on your website for retail. Check out Chris Malta’s site for this. He has a list of wholesalers in every area you can imagine. Sydney Johnston’s Auction Genius Course also tells you how to find wholesalers.
 
#9 - Find a wholesaler who will drop-ship to your customer. You take the order on your website and tell the wholesaler who to send the product to. You pocket the difference. Again, see Chris Malta’s site for this.
 
#8 - Become an affiliate for someone else. You put a link on your site or email loop or Yahoo group that leads your customers to their site and when your customer buys the product, you get a commission check. For a list of downloadable products, check out Clickbank In fact, you get read my article on Clickbank and even get my step by step instructions on how to use Clickbank.
 
#7 - Do a search on overture and find a topic that lots of people are interested in. Then write an Ebook to satisfy the need. You can either be the expert or the reporter who interviews experts. Then compile the information into an E- book. Here are some programs that I use to create my Ebooks.
 
#6 - Find interesting people and interview them. Record the interview (over the phone or face to face) and then burn it to a CD. Add a cool cover and viola, you have a $10-$20 product that cost you $2 to produce. Make sure you interview someone whom your customers will find interesting. Someone who fits your niche well.
 
#5 - Produce a tutorial video. Are you pretty good with a certain computer program? How long did it take you to get started the first time you pulled it out of the box? Would you have been willing to pay a few dollars to have a simple, 30 minute video on how to get started because the software manufacturer was too stupid to put the directions in plain English? Well, make your own easy-to-understand tutorial! You can purchase a software program called Camtasia that will allow capture your computer screen, mouse movements and voice on video while you explain how to use Front Page or Quick Books or the secrets of Halo II!
 
#4 - Use the program above, Camtasia, to create an advanced tutorial for a software program that you know pretty well. Perhaps the secrets or the things you have learned along the way. If you are a book keeper, show someone how to set up their books. Quick Books for Pet Stores. Quick Books for Lawn Care Services. Quick Books for Internet Marketers!
 
#3 - Find out what sells well on Ebay and find related products. Don’t try to go head to head with big sellers on Ebay selling the exact same product. Find something that compliments their product. If someone is selling a lot of camcorders, sell the camcorder bags that go with them. If someone is selling a lot of hiking boots, sell the socks to go with them (the nice kind that do not ride down and get all wadded up under your foot!) And do not sell one pair of socks at a time. Sell a set of five. Do not sell one dress shirt at a time, sell a set of four in complimentary colors. Again, an excellent resource for Ebay and creative ways to use it is Sydney Johnston’s Auction Genius Course.
 
#2 – If you already have a popular page, consider putting Google Adsense on it. Google will place ads on your page relevant to your content and everytime someone clicks on one of those ads, you get paid. It may only be a quarter, but if you get hundreds of clicks a day, it can really add up.
 
And the #1 way to find multiple products at multiple price points is…
Become an affiliate for Familyebiz and sell my DVD course, “How to Start Your Own Business…For Families and Teens!” Seriously, what could be better for all of your websites, homeschool email loops, Yahoo groups, newsgroups, etc. than a course designed to teach families to start their own businesses! J Think about it. A ready made product that allows you to make $30 for each sale and the only thing you have to do is recommend it! This link will give all the details: Affiliates for the Family Business DVD.
 
Well, there you have it. Ten ways to develop a variety of things to offer your customers, at a variety of prices and in a variety of formats. And I saved the best idea till last! So start accumulating product TODAY!
 
Warmly in Christ,
 
Stephen Beck
 
www.curriculumconnection.net
www.familyebiz.com
info@familyebiz.com
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