So, you’ve found your niche. You’ve searched and studied and researched. All that work has paid off – you have products for sale, and you’ve included them on your blog and website. So now what?
You need to make it easy for clients to pay for their product online. Your customers want to point and click, to pay and get their product shipped right away. They’re not interested in writing a check, putting it in the mail, and waiting for weeks. They want instant gratification, and they want it now.
That is why you MUST accept credit cards. If your customers have problems buying your product, they will buy it from someone else. It’s that simple. Even if you only have one product, include a “shopping cart†on your web page. Customers can easily select and pay for their product, and the receipt is e-mailed automatically.
The best way to start an EZ web business payment plan is through Paypal. Their shopping cart is definitely the way to go! It’s quick and easy to set up a Website Payments Standard Account – visit their website at www.PayPal.com and click on “Merchant Services†to learn more.
With PayPal, you get a shopping cart. Even better, you can accept major credit cards, e-checks, and PayPal payments. This gives you a competitive advantage that’s hard to beat.
PayPal does charge a small percentage on each transaction, as does every other credit card company. In fact, PayPal’s fees are among the lowest in the industry – and you don’t have to worry about the security of all that stored credit card information, because they take care of it all! There are no monthly fees, it’s free to set up an account, and you can cancel at any time, with no penalties. Talk about convenience!
Once your payment is received, all you need to do is deliver your product. Information and other electronic products are easily sent by e-mail. For physical products, your best bet is Flat Rate Priority Mail from the US Postal Service.
With flat rate mail, as long as your product can fit in the box, the cost remains the same. USPS gives you the boxes for free, saving you time and hassle. Use your home computer to print out the postage label and simply drop them off at the closest post office. No line-ups, no waiting, no hassle. It really works!
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© Stephen Beck, 2008
You have permission to reprint this article, as long as you don’t make any changes and include the bio below.
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Stephen Beck teaches 7 simple steps to starting a home business. For a free CD explaining those steps, visit Work at Home right now.
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