You can do incredible things with internet-based training. It is one of the most powerful tools available to a business owner. How is it so powerful? It has a number of strengths.
Internet-based training is one of the most efficient activities that you can engage in. Instead of creating one product at a time, you can create multiple products. The training is itself a product, but you can also record the video and turn that into a product. You can also record the audio and turn that into a product as well.
In addition, the transcripts can be captured from the training by a transcriber. These can be turned into a product also. You can even take the Powerpoint presentation that you use for the training and turn that into a product, such as a workbook or a bonus as part of a larger product.
As an added bonus, I can most likely also take the transcript and break it up into pieces and potentially get around 50 articles that now I can blast to article directories, which of course helps my ranking in Google due to backward links. So by having one product, I can with minimal effort, turn it into four products at once through webinars.
Internet based training also has the added benefit of being able to reach a large group of people at once. With average conversion rates ranging anywhere from 10% to 30%, this is an excellent form of leverage. Even 33% has been a rate I have seen in the past. Can you imagine the payday you will receive if you have 100 participants and 33 of the buy your product? Sometimes the rates can be lower also.
However, the point is that webinars convert like crazy. They allow you to communicate one time to many, many people. If you are tired of those one to one sales calls, you owe it to yourself to give webinars a really, really close look.
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Copyright Stephen Beck, 2009
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Stephen Beck shows families how to make profits online with webinar marketing. Go grab his free online business information at http://www.WildlyWealthyWebinars.com today.
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