The primary goal of any webinar is to increase sales for your business. How will you use your webinar to improve your bottom line? Choosing the appropriate webinar strategy is key to making sure the time you spend on your webinar is translated into concrete sales. Read the brief overview of four different webinar strategies below and choose the model that is right for your business.

The first webinar strategy establishes you as an expert in order to get the sale. Your free webinar should provide a wealth of helpful information for your viewers. By exploring a topic of interest and providing useful information, they will feel confident in your advice. Near the end of the webinar, you can insert a sales pitch. Since you have already earned their trust, choosing your product or service will be a natural next step.

The second webinar strategy is best for those selling a service for a more complex process. This webinar strategy promotes your services by making the viewer realize how you will help them with an otherwise complicated task. Your viewers will be eager to buy your service when they see how you can make their lives easier!

The third webinar strategy is to utilize your free presentation to sell a class or series of classes. Basically, the free webinar gives viewers a taste of your classes. By revealing just a portion of the desired knowledge, you can direct viewers to your full menu of courses.

In the fourth webinar strategy, you do the same webinar numerous times. The difference is that you will present the webinar to different groups of people each time. Every presentation is a fresh opportunity to land sales. This continuous push for your product will ensure a constant stream of new potential clients for your business.

Now that you are familiar with the various types of webinar strategies, you can choose the one that is right for you. By selecting the strategy that is best for your business, you are sure to increase sales and find success!

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Copyright Stephen Beck, 2010

You have permission to reprint this article as long as you don’t make any changes and include the bio below.

Stephen Beck helps entrepreneurs learn how to succeed online through how to webinars.  Grab Stephen’s free online business information at http://www.WildlyWealthyWebinars.com so that you can begin today.

The Couple Next Door’s 12 Days of Christmas!

Welcome to 12 days of fun little specials. Steve and I learned that the 12 Days of Christmas are probably the most misunderstood part of the church year.

Contrary to much popular belief, these are not the twelve days before Christmas, but are the twelve days from Christmas until the beginning of Epiphany on January 6th.

With that in mind, we are going to have a sale every day for each of the 12 Days of Christmas. Be sure and check your email each and every day to take advantage of all of them … all specials are cumulative
(i.e. once a special is offered, it is available all the way until January 6th)

(start humming here )

On the first day (Dec 26th) of Christmas, The Couple Next Door gave to me:
~ 40% Off of Accelerated Distance Learning!
Regularly $19.97 — Sale Price = $11.97
http://www.curriculumconnection.net/accelerateddistance.htm

On the second day (Dec 27th) of Christmas, The Couple Next Door gave to me:
~ 50% Off of Secrets to Building Sites that Sell!
Regularly $497 — Sale Price = $248.50
http://www.buildingsitesthatsell.com/home.htm

On the third day (Dec 28th) of Christmas, The Couple Next Door gave to me:
~ 20% Off Retail of ALL Living Math Books!
Sir Cumference Books
http://www.curriculumconnection.net/sircumference.htm
Young Math Adventure Books
http://www.curriculumconnection.net/youngadventurerspackage.htm
Older Math Adventure Books
http://www.curriculumconnection.net/olderadventurerspackage.htm

On the fourth (Dec 29th) day of Christmas, The Couple Next Door gave to me:
~ 50% Off of How to Start Your Own Business DVD Series!
Regularly $99 — Sale Price = $49.50
http://www.startyourownbusinessdvd.com/

On the fifth day (Dec 30th) of Christmas, The Couple Next Door gave to me:
~ 5 Gift Cards Just for Me!
Purchase up to $50 of Institute for Excellence in Writing products receive a $5 gift card
Purchase between $51 and $100 of Institute for Excellence in Writing products and receive a $10 gift card
Purchase between $101 and $150 of Institute for Excellence in Writing products and receive a $15 gift card
Purchase between $151 and $200 of Institute for Excellence in Writing products and receive a $20 gift card
Purchase over $200 of Institute for Excellence in Writing products and receive a $30 gift card
http://www.curriculumconnection.net/writinghelps.htm
Applies to in stock items ONLY

On the sixth day (Dec 31st) of Christmas, The Couple Next Door gave to me:
~ 30% Off of A Thomas Jefferson Education: Hardback!
Regularly $26.95 — Sale Price = $18.87
http://www.curriculumconnection.net/thomasjeffeducation.htm

On the seventh (Jan 1st) day of Christmas, The Couple Next Door gave to me:
~ 75% Off of Secrets to Online Auction Success!
Regularly $397 — Sale Price = $99.25
http://www.secretstoonlineauctionsuccess.com/home.htm

On the eighth day (Jan 2nd) of Christmas, The Couple Next Door gave to me:
~ 50% Off of Fallacy Detective!
Regularly $22 — Sale Price = $11
http://www.curriculumconnection.net/fallacydetective.htm

On the ninth day (Jan 3rd) of Christmas, The Couple Next Door gave to me:
30% Off of Girls Get Up and Go Package!
Regularly $37 — Sale Price = $25.90
http://www.girlsgetupandgo.com/october.html

On the tenth day (Jan 4th) of Christmas, The Couple Next Door gave to me:
~ 30% Off of 8 Weeks to Profits!
Regularly $997 — Sale Price = $697.90
http://www.8weekstoprofits.com/launch.php

On the eleventh day (Jan 5th) of Christmas, The Couple Next Door gave to me:
~ 30% Off of Send Out Cards SOC Box!
Regularly $49 — Sale Price = $34.30
http://www.FamilyEbiz.com/11.htm

On the twelfth day (Jan 6th) of Christmas, The Couple Next Door gave to me:
~ 30% Off of Get Wildly Wealthy with Webinars!
Regularly $1497 — Sale Price = $997!
 http://www.wildlywealthywebinars.com/homestudycourse.html

Hurry, The Twelve Days Of Christmas Sale Ends Thursday at 11pm (Eastern)!

As many of you know, I have some property out in the country about 30 minutes from my house. And many of you also know my dog absolutely LOVES going out there with me.

The only problem? The main reason I go out there is to shoot my pistol and she doesn’t like gun fire! She will follow me all over the land, but as soon as I pull out my pistol, she disappears to the pond and then lays under an abandoned van I have out there for storage.

Yesterday, my daughter and I took my rifle out to the Lazy B (my “pet” name for the property) to sight in the scope. Of course Midnight becomes scarce when she hears the booming rifle. We sight the rifle in and start to leave.

Where’s Midnight?

Not at the pond. Not under the van. Nowhere. For 7 years she has been coming to the Lazy B (every other weekend) and has never disappeared.

I looked everywhere on the property. The pond. The barn. The outhouse. The woods. Everywhere. I even drove to a couple neighboring properties, but no one was home. I had to get home for a dentist appointment at 2pm, but made plans to come back afterwards and bring fliers for my neighbors.

Leaving my property and driving home was one of the hardest things I’ve ever done in my life. I knew if I left, the chances of finding her would drop dramatically.

Driving home, every dark shape on the side of the road …every dead animal …caused a lump to form in my throat. What am I going to tell my wife? What am I going to tell the kids? Midnight’s been a part of our lives for 11 years!

I finished my dentist appointment (need 2 crowns!) and made some fliers and headed back to the Lazy B. On the way, I handed some fliers out to the corner bait shop and a few biker bars near my property. Maybe they would spot Midnight when they headed home.

I thought the rough, burly bikers would laugh about a lost dog, but they were ready to hop on their bikes and search for her!

Finally, I made it back to the Lazy B, but no sign of Midnight. So I started putting fliers in the mailboxes of my neighbors. One of my neighbors didn’t have a mailbox on the road, so I pulled in the dirt road driveway to put a flier on his front door.

As I approached the door, I heard a rustling under his pickup truck. Now when you’re in the country, people let their dogs hang out while they’re gone and I’m thinking, “Oh great! I’m about to get eaten by my neighbor’s dog!”

And guess who pops out from under my neighbor’s truck! Midnight! I guess she didn’t like the rifle sound enough to run a half-mile away and hide under this guy’s truck!

Needless to say, I was VERY happy.

I stopped by the biker bar just to let them know that I found Midnight and the whole bar went crazy! I could’ve had free drinks till Christmas!

Wow, what a happy ending.

Anyway, I was going to send this survey to you yesterday, but was a little preoccupied with my dog adventure!

This survey is just one way we want to better serve you in 2010. What do you need to really have a breakout year? I want to tool up over December to bring you the very best and this is the best to find out.

So, would you please fill out my survey? Click on the link below:

http://www.familyebiz.com/survey

It would mean a lot to me. And I promise to leave the rifle at home when I take Midnight to the Lazy B!

Warmly,

Stephen Beck

PS…Midnight’s doing great and here’s the link to that survey: >> http://www.familyebiz.com/survey      Thanks!